The site is exported as static HTML. Nothing to hack, nothing to update, and it paints before a page-builder site has finished loading its scripts.
Nationwide · Trades and service businesses
Websites that ask for the job.
Most contractor sites load in fourteen seconds and never once ask the visitor to call. Yours will do the opposite, and you will see it built before you pay the balance.
LAKESIDE WEB & DESIGN —
- 017 sites built and soldTrades and service businesses
- 02You own the siteNo page-builder subscription
- 03Built to load in under 2sOn a phone, on a bad connection
- 04Fixed price, agreed firstFrom $2,000, flat
- 05$0 to see your demoBuilt first, then you decide
- 06You deal with the builderNot an offshore agency, not a reseller
A website is a salesperson who never takes a day off. Most of them are asleep.
The test is not whether it looks nice on your laptop. It is whether somebody standing in their driveway at 7pm, on one bar of signal, can see what you do and reach you in two taps. Almost every site in this trade fails that test, which is the whole opportunity.
What actually gets built
The difference is the scroll.
Every tier below gets the same foundation — fast, mobile, findable, built around the estimate request. What changes as you go up is how much the page moves, and how much of your own material we make something of.
Your number is in the bar where a thumb reaches, and it dials on a tap. Most of your traffic is a phone in a truck.
Full-bleed, on its own ground, asking for as little as you need to call somebody back. Every extra field costs you enquiries.
Not decoration — it is the signal that a person made choices here rather than filling in a template.
An instant estimate answers the question that stops people enquiring. A wipe makes them do the reveal themselves.
The thing nobody else in your trade within fifty miles can show a customer.
What it costs
Three ways to do it.
Fixed price, agreed before anything starts. Half up front, half before it goes live on your domain. No hourly billing on the build and no surprise line items.
Groundwork
$2,000flat build fee
The plain one, done properly. One page, your services, your number, and a form. No moving parts beyond type that reveals as you scroll — but faster and clearer than anything a page builder will give you.
- One page, up to six sections
- Static export — loads in under two seconds
- Designed for a phone first
- Contact form, click-to-call and map
- Your photographs prepared and compressed
- Domain setup and launch
- Demo built before you pay anything
- Two rounds of changes
Cinematic
$3,800flat build fee
The one most businesses should buy. A full page that moves as you read it — masked type, photographs that drift at their own rate, an interactive index of what you do — plus one thing the visitor can actually operate.
- Everything in Groundwork
- Full scroll system: pinned sections, parallax, masked reveals
- Services as an interactive index, never a card grid
- One interactive feature: instant price calculator or before-and-after wipe
- Copy rewritten in your voice, not brochure language
- Art direction built from your own branding and photographs
- Project gallery and a published rate card if you want one
- Four rounds of changes
Showpiece
from $7,500quoted per job
For when you want the site itself to be the thing people mention. Scroll drives a film of your crew working, or a water surface, or a section drawing that draws itself. One of these in your trade in your market and the conversation changes.
- Everything in Cinematic
- One showpiece interaction, built around your material:
- Scroll-scrubbed video — your footage, driven frame by frame by the scroll
- Liquid hero — a photograph that ripples under the cursor
- Blueprint — a section drawing that draws itself as you scroll
- Filmstrip — your work as a reel the visitor plays sideways
- Video shot list, encoding and optimisation included
- Full art direction and copywriting
- Unlimited changes until you sign it off
Changes after sign-off are $100 an hour, or covered by a monthly maintenance package if you would rather just text us what changed. Hosting is included for the first year on every tier.
The work
Ten of them. Go and scroll one.
Every link below is a real, working page built on the same engine your site would be. They are demonstrations, not client sites — open one on your phone and scroll it.
Type does the work
Included from Groundwork
For a business with no usable photographs. The page gets its impact from language and composition instead of from a stock photo behind centred text.
The page moves as you read it
Included from Cinematic
Pinned sections, photographs drifting at their own rate, evidence laid out as a record rather than a grid. This is where most businesses should land.
- ConstructionWeight and evidence: statistics, a process spine, full-bleed site photography.Open →
- LuxuryRestraint and whitespace, for a business selling craft rather than speed.Open →
- Real estateA scrubbed walkthrough and room reveals, for property and hospitality.Open →
- FilmstripYour work played as a reel the visitor scrolls sideways through, one frame at a time.Open →
The thing nobody else can show them
Included from Showpiece
One interaction built around your own material. Expensive to build, and the reason a customer mentions your website to somebody else.
- Apex RowScroll takes a car apart to its components and puts it back together, then reverses when you scroll up.Open →
- LiquidA photograph rendered as a water surface that ripples under the cursor.Open →
- BlueprintA section drawing that draws itself in build order, then becomes the built thing.Open →
- ProductA pinned turntable with orbiting callouts, for a manufactured object.Open →
- 7
- Sites built and sold
- 2s
- Typical load time
- 100%
- Built before you commit
- 0
- Page builders used
How it runs
You see it before you pay for it.
- 01
We talk once
Twenty minutes. What you do, who buys it, what your current site is costing you. No charge and no obligation after it.
- 02
I build it
You send photographs and I build the real thing, not a mockup. Deposit is due here, and it comes off the price.
- 03
You look at it
On your own phone, on a private link. Changes go in until it is right.
- 04
It goes live
Balance settled, domain pointed, form tested end to end. You get a plain-English page saying how everything works.
Where we work
Anywhere in the United States.
The build happens over a screen share and a phone call, so where you are stopped mattering some time ago. What matters is that you can send photographs of your own work and pick up the phone twice.
- Every state
- Remote, start to finish
- Your own photographs
- Two calls, not ten
- Your domain, your hosting
- Handover in plain English
Based in Celina, Ohio. Seven sites built and sold so far, all for trades and service businesses.
Start here
Tell me what you do.
A link to your current site if you have one, and what you would want the new one to do. I will come back with what I would build and what it would cost.
Let me buildit first.
I will put your real business on a real page before you commit to anything. If you do not like it, you have lost a phone call.